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How to Use Text-To-Donate to Maximize Your Fundraising Potential

by John Symonds


In 2020, there isn’t much that can’t be done via mobile device. People are using their phones to do everything from ordering food to handling bank transactions, and now you can add fundraising to the ever-growing list.

FreeFunder has just added free a text-to-donate service to help individuals and organizations reach their fundraising goals faster and easier than ever. Rather than handing over cash or writing out a check, users can text a donation to your fundraiser from their mobile device in seconds.

Churches, schools, public services, non-profits, and other communities can take advantage of text-to-donate when they begin a campaign on FreeFunder.

Here are some creative ways you can use it to maximize your fundraising potential:


Offline Fundraising Events

Hosting in-person fundraising events? Make sure you share your text-to-donate campaign with everyone you speak with. For every campaign, you’ll choose a keyword to share with potential supporters, and they can text that keyword to enter the donation process. It only takes a few seconds to share it, and they’ll appreciate not having to whip out their wallet on the spot.

And don’t stop at official fundraising events! Any offline situation where you can display your keyword and text-in number, such as signs, newspaper or magazine ads, or even digital signage at local businesses, can get your cause in front of an audience and boost your potential.

Instagram Fundraising

You can’t share links on Instagram, but you can add your special keyword and text-in number to an image (e.g. Text JOEY to 206-800-7879). Get your campaign in front of your followers on IG to get closer to your fundraising goals.


Printed Materials

If you pass out newsletters or bulletins on the regular, make sure you include a call to action for text donations. Event announcements, flyers, brochures, or other pieces of printed collateral provide an advertising vehicle for your fundraiser.

And for longer campaigns, you might even consider printing it on your business cards!

Want to see it for yourself? Head to www.freefunder.com/text-to-donate and click on the demo link.

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FreeFunder Works!

When a beloved veterinarian from Butler, PA received news that a portion of his treatment costs for a life-threatening disease would not be covered by Boston Medical Centre it was time to turn to crowdfunding. Aubrey Kornrumpf, the office assistant for Dr. Denis Daman, created a free fundraising campaign on FreeFunder. Aubrey set a goal of $8,000, which was enough to cover the housing costs that Dr. Daman was suddenly expected to cover.

Within 5 days, the campaign had already raised more than $10,000. By the end of the campaign, more than $14,000 was raised to cover the housing costs as well as food and incidentals.

"Thanks to your generosity, Doc was able to begin his treatments on September 15th... Because of the beautiful hearts of every person who donated here, Doc and Mrs. Daman were not only able to get the housing he needed, but his daily transportation needs are now being met ...In short, those who donated here played a very real part in saving Dr. Daman's life, and repaying the debt to him for his life's work saving others. Needless to say, Dr. Daman is completely overwhelmed by this outpouring of support, and by the realization that his life's work has meant so much to so many. Thank you all, so very much." - Aubrey Kornrumpf

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