Hi family and friends,

Noelle here—also known as Nowie (or Noey). Some of you may know that in August of 2024, I lost my father during what was supposed to be a routine surgery. By God’s grace, I was able to spend his final moments with him. We had a sleepover—we laughed, smiled, talked, and marveled at the fact that he'd soon be coming home. But Dad never made it back. The pain he had been in finally came to a cease.

Oh, how raw it was to witness my father slip into Eternity. But I am forever grateful that I was by his side—that I got to kiss him one last time.

As the only child of Rodney Jeffries, I’ve recently been appointed the executor of his estate. And while I’m deeply honored, nothing prepares you for this kind of weight—especially at 25.

My dad left behind many things, but most importantly, he left behind legacy. His legacy is so much bigger than me. It exists to serve thousands—just as he did when he was here, with ventures like Café Noelle (2005), Noelle's Gourmet Burgers & Hot Dog Truck (2008), and countless acts of love through his job, his community, his friendships, and our family.

My father was a hardworking man—an entrepreneur until his last breath. His final and most ambitious project was a car wash in Marietta, Georgia. But the foundation of this car wash was always bigger than just washing cars. It was a mission. A mission to end generational poverty. To retire him. To retire me. To support the grandchildren he’ll never get to meet. To change lives.

While my own life has been forever changed by his loss, I know I must carry the torch.

I often imagine the two of us running through our favorite park back home in New Jersey—side by side, pushing through the wind. Suddenly, he stops running. I turn and jog in place, eyes fixed on him. He smiles and says, “Go on without me—and don’t look back. Finish the race, daughter.”

So today, I come humbly to all who know us—and even to those who don’t—asking for your help to finish my race… our race. Help me bring my dad’s dream to life. Help me build:

Hot Rod’s Full Service Car Wash.

For his good works deserve to outlive him—just as he always longed for.

We’re looking for 300 people to give $1,000 each to help us close a financial gap and resume construction, which was halted when Dad’s heart unexpectedly stopped.

10% of all earnings will be donated to a Prostate Cancer Center in honor of my father and to support men like him.

With love and deep gratitude,

Noelle Jeffries

“No eye has seen, no ear has heard, and no mind has imagined what God has prepared for those who love him.”

‭‭1 Corinthians‬ ‭2‬:‭9‬ ‭NLT‬‬